The Strength Log

Twelve weeks. One number. No photographs.

Every other supplement brand asks you for a before-and-after. Stand there, suck in, take the picture, do it again in three months and hope the lighting matches.

We think that's the wrong measurement. So we ask for a different one.

How it works

  1. Week 0. Pick one lift — hip thrust, squat, RDL, whichever you care about. Log your working weight and reps the day you start.
  2. Every fortnight. Log it again. Thirty seconds. That's the entire commitment.
  3. Week 12. Look at the two ends of the line.

Twelve weeks is not arbitrary. Creatine saturates your muscle stores over three to four weeks, and the training effect that builds on top of that takes another eight or so to show up in your numbers. Judge it at four weeks and you'll conclude nothing. Judge it at twelve and you'll have an answer.

Why a number instead of a photo

A photo can be lit differently, posed differently, taken from a different distance. A number can't. If your hip thrust went from 60kg to 90kg, that happened, and nobody can argue you into or out of it.

It's also a measurement that doesn't require you to feel anything about your body to take part. You don't have to stand in front of a mirror in your underwear to log a lift. That matters to a lot of women, and it's the main reason we built it this way.

Send us yours

Finished a twelve-week log? Send it in. We publish real ones with permission — the number, the lift, and what you were doing alongside it. We don't publish anything we can't stand behind.

Strong, not skinny. #STRONGNOTSKINNY